Due to the high relevancy of the ads, which are shown, different campaign results have
revealed a conversion rate increase of up to 300% compared with ordinary online advertising campaigns.

The 'Long Tail' - approach uses besides the increasingly expensive keywords also the not so often used cheaper ones. Toading totally uses the long tail lowering the average click price
which results in a significant overall cost reduction.

Changes in the online offers are automatically synchronized with the online campaign,
eliminating time consuming manual updating. This saves time and money.

Toading is a so called "one click search and find" solution. The ad takes the consumer with
one click to the right page on your website where they get the information they are looking
for in an instance.

The most important advantage is that by adding specific (product) information to the advertisement, the ad becomes an extension of your own website. If the information is interesting the searcher will click on the ad and is more likely to buy. If the ad doesn't live
up to the searchers expectation, he/she won't click but the marketing budget is saved. The overall conversion rate (amount of buyers / visitors) will increase significantly.

Sponsored links no longer have to be entered manually. The time-consuming process will
be completely automated with the Toading application and is indispensable when your online offer changes often. With Toading your online advertisements on various search engines will
be completely synchronized with your changing offers. This synchronization process runs completely automated. It is perhaps needless to say that Toading will save you much time
and money.

Once implemented, the Toading technique automatically reads your online offers and
translates these into online advertisements. These advertisements will be immediately visible taking search marketing to the next level.

Toading is a must-have for all organizations that are actively utilizing e-Commerce or e-Recruitment.